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BIRMINGHAM, ENGLAND - MARCH 16: (Photo by Christopher Furlong/Getty Images)

The Daily Mail reports that Always, a brand of menstrual products owned by Procter & Gamble has been forced to get rid of the ‘Venus’ symbol – a circle with a plus sign or cross beneath it, which is universally recognized as the sign for the female gender.  This comes in response to transgender activists calling out the brand for “discrimination” against transgender individuals.

The brand’s public relations team said that the change will come in late 2019 and that gender-neutral period products will hit stores in January of 2020.

The announcement comes on the heels of “National Period Day,” a nationwide push for “menstrual equity.” The non-profit organization, PERIOD, which organized 60 national rallies around the subject, wants Congress and state legislatures to start providing  menstrual hygiene products like pads and tampons free of charge through Medicaid to state and Federal employees, residents of women’s shelters, public school students, and prison inmates.


Source: The Daily Mail